Skip to content
SEO Consultancy

Article

What is a Technical SEO Audit and Why Your Website Needs One

A technical SEO audit is a structured check of how well search engines can find, crawl, render and index your website. It uncovers the hidden problems that hold rankings back even when your content is strong.

Published by SEO Consultancy · Last reviewed

What we check

  • Crawlability: robots.txt, XML sitemaps, internal links and crawl errors
  • Indexability: noindex tags, canonical tags, duplicate content and parameter URLs
  • Status codes: broken pages, redirect chains and loops
  • Performance: Core Web Vitals and mobile page speed
  • Rendering: whether important content appears without relying on JavaScript
  • Structured data: validity and accuracy
  • Site architecture: depth, navigation and orphaned pages
  • Security: HTTPS and mixed content

How findings are prioritised

Every issue is scored by its likely impact on visibility and the effort needed to fix it. You get a short list of high-value fixes first, rather than a 200-page report that nobody acts on.

When to get an audit

  • Before or after a website redesign or migration
  • After an unexplained drop in organic traffic
  • When content is good but rankings are not improving
  • Annually, as routine maintenance

Talk to us about your growth plans

Tell us where you are now and where you want to be. We'll reply with honest advice — even if that means we're not the right fit.

Request a quoteContact us